This is the Head to Head view, you can see domain-level performance. Here Grips is reporting on performance we observe on the selected domains, not the companies overall.For example, when you are looking at Nike.com in the Head to Head view of our platform, you are looking at performance on that specific webpage, not Nike as a company overall. Some additional considerations:
•
1st party sales only (e.g. Lego.com sales only)
•
Returns are not included
•
Subscriptions: we report only the first sale observed at checkout, not full subscription cost over a given time period
•
Subdomains are included as part of the domain
•
Top level domain variations are not included (e.g. adidas.com doesn’t include adidas.de revenue)
•
Sales generated in an app are not included
•
Click and collect: if click and collect is running via the online checkout for a retailer, we report this as online revenue
•
B2C sales primarily: only sales running through the online checkout for a retailer are included
For more support on how to use the platform and details on our data, please visit our knowledge base.